Build Más
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Project Context
Build Más is a SaaS platform that empowers Spanish-speaking contractors in the U.S. to manage clients, create estimates, and generate invoices with ease. The redesign simplified and professionalized the digital experience removing friction in critical flows and making the platform more reliable, accurate, and user-friendly. This strategic MVP positions Build Más as a competitive and indispensable tool in the contractor market.
Users struggled with confusing and unreliable processes, including blank invoices, lost data, and unclear error messages. The interface lacked visual hierarchy and consistency, while editing and validation flows were misaligned with contractors’ real needs for speed and reliability. Creating estimates and invoices required long, complex steps, leading to wasted time, frustration, and a diminished perception of the product’s value.
Users struggled with confusing and unreliable processes, including blank invoices, lost data, and unclear error messages. The interface lacked visual hierarchy and consistency, while editing and validation flows were misaligned with contractors’ real needs for speed and reliability. Creating estimates and invoices required long, complex steps, leading to wasted time, frustration, and a diminished perception of the product’s value.
We delivered a strategic MVP focused on the most critical flows, ensuring immediate usability with shorter, clearer processes, system reliability through data persistence and smart validations, and a mobile-first experience adaptable to desktop, in both dark and light mode. The result is an app that combines simplicity, professionalism, and accessibility, empowering contractors to generate estimates and invoices quickly, reliably, and without unnecessary complexity.
Testimonials
"The redesign of Build Más truly transformed our platform. It improved the user experience, simplified complex processes, and made the app much more intuitive. Beyond the visual improvements, the collaboration helped us restructure workflows, reduce errors, and work more efficiently as a team. This project gave us a clearer vision for the future and has been a huge step forward for both our users and the business."
"At first, I didn’t think a redesign was necessary — I assumed it was something simple that we could handle ourselves. But once we started working together and saw the design proposals, it became clear how much value this process added. The team helped us organize our ideas and restructure the system in a way that is far simpler and more efficient for users. It changed my perspective completely."
"The redesign of Build Más truly transformed our platform. It improved the user experience, simplified complex processes, and made the app much more intuitive. Beyond the visual improvements, the collaboration helped us restructure workflows, reduce errors, and work more efficiently as a team. This project gave us a clearer vision for the future and has been a huge step forward for both our users and the business."
Design & Develeopment Process
Briefing
Competitors Analysis
UX Analysis
Definition of User Persona
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Userflow & Sitemap
Lo-Fi & Hi-Fi Wireframes
Clickable Prototype
Usability Testing
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Branding
UI & UI-Kit
Responsive Design
High Fidelity Prototype
Usability Testing
Hand-off to Development
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CMS implementation (WordPress-Elementor / Shopify / Webflow)
CMS Configuration
Responsive Optimization
SEO Improvements (optimized content & images)
Final Testing & QA
Final Project Deployment
Design Process
Briefing
Competitors Analysis
UX Analysis
Definition of User Persona
Userflow & Sitemap
Lo-Fi & Hi-Fi Wireframes
Clickable Prototype
Usability Testing
Branding
UI & UI-Kit
Responsive Design
High Fidelity Prototype
Usability Testing
Hand-off to Development
Color Palette
Typography
Brand Identity
User Persona
“I use my phone for everything, but if the app feels complicated, I’d rather stick to pen and paper.”
He has worked for more than 20 years as a contractor. He mainly uses his phone for calls and WhatsApp. He finds it difficult to adapt to new digital tools, but he needs to complete his tasks quickly while on the job site.
Create estimates without depending on anyone. Use a simple application that doesn’t waste his time. Invest in an academy with a strong reputation and proven results.
Gets confused if instructions are unclear. Doesn’t know if the information was saved or sent correctly.
Create estimates without depending on anyone. Use a simple application that doesn’t waste his time. Invest in an academy with a strong reputation and proven results.
Logo
Lo-Fi Wireframes
Previous Design
The previous interface was cluttered and inconsistent, making it hard for users to understand how to navigate or complete key actions. It lacked hierarchy, visual balance, and a clear structure — resulting in confusion and a poor overall experience.
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The Revamped Experience
The new experience focuses on clarity, consistency, and ease of use. With a structured layout, modern dark theme, and unified design system, every section now feels intuitive and cohesive. What once felt confusing and fragmented has become a streamlined, professional platform built for real efficiency.
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The Mobile Revamped Experience
The Build Más redesign was centered on delivering a clear, efficient, and professional experience tailored to the needs of contractors. By simplifying critical workflows, strengthening system reliability, and modernizing the visual design, the platform now enables users to work faster, with fewer errors, and greater confidence in every estimate and invoice. Key features include:
Simplified Flows
Estimate and invoice creation was reduced from 8 steps to just 3, making the process faster, more intuitive, and less error-prone.
Smart Validations & Data Persistence
Real-time validations and automatic data saving ensure information is accurate and never lost between steps.
Professional Previews
Estimates and invoices now generate complete, reliable previews, allowing contractors to review and send polished documents with confidence.
Dual-Mode Experience
A mobile-first design adapted to desktop, available in both dark and light mode, ensures usability on-site and in the office.
Creating an Intuitive and Efficient Digital Experience
The Redesign Process
We analyzed existing user flows, defined clear personas, and built a high-fidelity prototype to validate each step and align the team. The result: a product that’s agile, reliable, and designed for real-life use on-site.
User Flows
Estimate and invoice processes were reduced from 8 steps to 3, making them faster and more intuitive. Key flows like the dashboard, client creation, user profiles, and video guides were fully restructured for clarity.
Visual Design
A mobile-first interface with light and dark modes improved hierarchy, readability, and accessibility. The new design feels modern, professional, and aligned with today’s SaaS standards.
Conclusion
Build Más transformed from a confusing platform into a reliable, intuitive, and professional to The redesign simplified flows, improved usability, and redefined the product’s val positioning it as a trustworthy ally for contractors with lower costs, faster processes, and a stronger market fit.