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Grupo Atrévete is a company specializing in team building, leadership, and coaching programs for corporate and individual clients. The project focused on redesigning its website to clearly convey its value and improve communication with potential partners and companies.

The previous site lacked structure and clarity, making it difficult for users to understand the company’s services, explore training options, or contact the team efficiently.

The previous site lacked structure and clarity, making it difficult for users to understand the company’s services, explore training options, or contact the team efficiently.
A full UX/UI redesign that defined a clear information hierarchy, intuitive navigation, and a professional visual identity aligned with the brand’s mission of growth and collaboration.
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Briefing

Competitors Analysis

UX Analysis

Definition of User Persona
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Userflow & Sitemap
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Lo-Fi & Hi-Fi Wireframes
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Clickable Prototype
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Usability Testing
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Branding
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UI & UI-Kit
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Responsive Design
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High Fidelity Prototype
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Usability Testing
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Hand-off to Development
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CMS implementation (WordPress-Elementor / Shopify / Webflow)
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CMS Configuration
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Responsive Optimization
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SEO Improvements (optimized content & images)
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Final Testing & QA
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Final Project Deployment

Briefing

Competitors Analysis

UX Analysis

Definition of User Persona
.png)
Userflow & Sitemap
.png)
Lo-Fi & Hi-Fi Wireframes
.png)
Clickable Prototype
.png)
Usability Testing
.png)
Branding
.png)
UI & UI-Kit
.png)
Responsive Design
.png)
High Fidelity Prototype
.png)
Usability Testing
.png)
Hand-off to Development








This website design for Grupo Atrévete provides a modern and accessible platform to attract new companies, promoting team development and integration. The UX/UI approach ensures a smooth navigation experience and an attractive interface that highlights the company’s unique services.